Mattress 100-Night Trial: Return Risk Meets Capital Reserve

Generous sleep trials win clicks—but returns hammer cash flow.

Reserve Formula

Expected Returns = Trial Units × Historic Return Rate
Reserve Capital = Expected Returns × Unit Cost

Finance the reserve via a return-risk revolver. You draw only when monthly returns exceed forecast; unused limit costs zero.

Reverse-Logistics Twist

Reverse-pickup fees financed under the same line. Show lender your refurbishment resale plan to shave 25 bps off the rate.

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This article is marketing material for educational purposes only. Figures are illustrative, not financial advice.